AULA. SUCCESSFUL MODERN TEAHOUSE IN YOUR CITY

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MODERN

TEAHOUSE

SUCCESSFUL

IN YOUR CITY

"Aula" (Kazakh - courtyard) In our teahouse, we recreate the atmosphere of a Central Asian courtyard, where neighbors, friends, and relatives gather to share special, warm moments around a large dastarkhan.

ABOUT THE CONCEPT

70 people

in our team

800 sq.m

total area

10 000+ guests

visit our venues monthly

3 locations

of operating
venues

ADVANTAGES

The Trend of Reviving National Identity

Society is maturing and asking fundamental questions: "Who are we?" "Who were our ancestors?" "Where are we going?"
As a result, over the past 3-5 years, there has been a strong trend toward embracing national language, films, music, fashion, and establishments—reflecting a deep cultural revival.

5

Expertise in Supplier Relations

Over the years, we have thoroughly studied all available food and equipment offerings on the market. Our expertise allows us to select the best suppliers for long-term, reliable partnerships.

4

A Successful
Business Model

Eastern cuisine ranks #1 in popularity across Central Asian countries. Our teahouse's average check is designed for a wide audience, and specially developed strategies help increase table turnover. With 11 years in the restaurant business, we have built a stable and proven business model. Thanks to this, our last three projects reached break-even in the first month of operation.

2

Powerfull Marketing

Restaurant marketing is not just about promotions and discounts—it’s a comprehensive strategy. We know how to launch large-scale advertising campaigns to attract new guests, retain them with delicious cuisine, high-quality service, and a loyalty program, and bring them back through quick responses to feedback.

3

A Simple and Delicious Dishes For Everyday

Everyone knows and loves Eastern cuisine. This product doesn’t need to be repositioned or specially marketed.
Dishes like plov, lagman, manti, beshbarmak, kespe kozhe with kurt are deeply embedded in our DNA. Their recipes and flavors have been passed down from our grandmothers, making Eastern cuisine something we’re ready to enjoy every day—unlike Italian, Georgian, or other cuisines.

1

Eastern Comfort Meets Modern Style

INTERIOR

Our teahouse is more than just a restaurant—it's a cozy retreat where Central Asian traditions blend seamlessly with modern design.
We create an atmosphere of warmth and hospitality, where every detail is carefully thought out.